STEP-BY-STEP LINKEDIN PLAYBOOK
How I Made €2,000,000 For a Small B2B Service Business With a Product Everyone Hated
Without a network of connections, single dollar spent on ads, or waiting for content to bring in leads
START SELLING
The exact step-by-step system we teach in our €5,000 workshops
I'm a living proof that you can get massive international clients with $0 and nothing but a laptop.
It works even if you hate sales, have a bad Eastern European accent, or feel like you have a subpar product.
This system turned our entire company around.
It worked for the most unsexy of B2B products. It will work for you, too.
I spent years selling things most people agree are annoying: popups, spinwheels, and push notifications.
You know, the classic marketing tools for e-commerce stores that make you roll your eyes.
Naturally, when I’d approach marketing managers, many of them recoiled. They didn't want their carefully crafted brand associated with "those" tactics.
The key to our success wasn’t in what we sold, but how
My entire approach is built on a simple principle: choice design.
Forget about trying to convince someone to buy. You’ll just activate their defenses.
Instead, you present them with choices. You lay out the potential paths, and it's entirely up to them which one they take.
Your role shifts from a salesperson pushing a product to an advisor helping them make the best possible decision for their business.
It's simple, but it's not easy.
But it can change the faith of your business.
This sales system brought us clients like...
TRIED AND TESTED
Here’s how Not Scheduled signed top B2B clients without recognizable brand, cold outreach, or case studies
Ilze Švarcbaha, founder of the social media agency "Not Scheduled," started with nothing. No connections, no sales experience, no existing clients.
She used this playbook as her roadmap.
Instead of spamming inboxes, she applied this playbook on LinkedIn. She didn't chase clients; she built a system that made her the only credible choice for Latvia's biggest brands.
Soon, local industry giants like SEB Bank, Apotheka, and If Insurance weren't just replying to her—they were reaching out to her. She scaled from a brand new agency to €10,000 per month using this system.
"I've only dreamt of working with clients like this, and now they are reaching out to me!"
This playbook is for the founder or sales rep doing it all
If you're reading this, you're likely the Swiss Army knife of your company. A founder or a full-cycle sales rep who is the entire marketing and sales department.
The growth of the company rests on your shoulders.
You’re responsible for everything: finding leads, prospecting, outreach, closing deals, and hitting targets. You have limited time, even less budget, and a mountain of pressure.
You're looking for a system—a reliable, repeatable process that doesn't just add more work to your plate, but actually gives you leverage. A way to create predictable growth.
Our goal: One high-value meeting in your calendar, every single day
I've spent €50,000 on so-called "experts" — sales consultants, lead gen agencies, and every high-priced course you can imagine.
The result? A whole lot of nothing. We were exactly where we started, just with lighter pockets and heavier frustration.
They "guaranteed" to flood me and my team's calendar with 100 meetings a month. It sounds incredible, right?
But those weren't real opportunities.
They were appointments with unqualified, tricked prospects who have no idea why they're even on a call with you.
After burning through the budget, I threw out the guru playbook and built my own system from the ground up. A system that works for a real high-ticket B2B business.
I grew a €2,000,000 business by focusing on this one metric: one qualified meeting, per day.
They've seen the value
The secret sales gurus don't want you to know
Look at the world of online sales "experts" and you'll see a pattern. Many are building pyramid schemes, teaching lead generation to people whose only business is... offering lead generation.
Their advice is simple and templated for one reason: because it's easier to sell.
They avoid nuance because they assume their audience can't handle it.
That's not me.
I’ve never sold anything that was easy or straightforward. But I have sold to people who had no respect for me, no knowledge of my product, and zero trust in our ability to deliver.
That's where real sales happens. Not in a template.
Why you're not scheduling enough sales calls
The reason you feel stuck is because you’re following a broken model. You’re asking, "How can I sell my product?" when the only question that matters is, "How does my ideal client actually make a decision to buy?"
When you understand that, you stop selling. You start guiding.
I call this Choice Design. It's a strategic communication framework that engineers the decision-making process for your prospects. It makes choosing you the most logical, desirable, and easiest decision they can make.
No hard selling. No spam. Just a clear path from stranger to client.
FREE EXTRA!
If you get the playbook today, I'm including – FOR FREE – my Manipulation Crash Course, a video introduction to choice design, an ethical way of influencing decision making.
Get Manipulation Crash Course FOR FREEWhat's inside the 75-page playbook
This is the complete system for booking qualified calls through LinkedIn.
🧭 Your First 7 Days:
A step-by-step roadmap to go from a blank slate to your first booked meeting.
🕵️♂️ The 60%+ Connection Rate Secret:
The exact profile setup and connection message that gets C-level executives to accept your request.
✍️ The 50%+ Reply Rate Formula:
The outreach messages that start conversations instead of getting you ignored. Includes real-life examples, of course.
🤖 The "Prospecting Helper" AI Assistant:
Exclusive AI tool that helps you write hyper-personalized messages in 30 seconds, not 30 minutes.
🏢 The "CEO Method":
How to bypass gatekeepers and get your proposal directly in front of the decision-maker, even if you have no connections.
💬 Content That Sells:
A simple content strategy that doesn't require you to be a writer but positions you as an expert and generates inbound leads.
👥 Real-Life Examples:
See the exact profiles, messages, and sequences we used to close massive deals.
FREE BONUSES
Get Manipulation Crash Course and Sales Meeting Guide FOR FREE
The LinkedIn Playbook gives you the exact blueprint. But to make you truly unstoppable, we're including two extra bonuses designed to master the psychology of selling and the art of closing.
FREE BONUS #1: The 'Manipulation' Crash Course
(Usually €99)
The Playbook shows you what we did. This crash course shows you why it works.
Replicating a system is good, but building one that's uniquely yours is how you win in the long run. To do that, you can't just copy templates—you need to understand choice design. This isn't about misleading people. It's about understanding how your prospects (especially B2B buyers) make decisions, so you can ethically guide them to the best possible choice.
FREE BONUS #2: The Ultimate Sales Meeting Guide
(Usually €49)
What’s the point of mastering LinkedIn to book meetings... if you can't convert them into clients?
Getting the meeting is only half the battle. This guide ensures your hard work actually pays off. We’re giving you the exact steps, scripts, and strategies to walk into any sales meeting with unshakeable confidence and walk out with the best possible outcome.
Who am I, and why should you listen to me?
I didn't start as a marketing guru. I started in the trenches as a salesperson. I learned what works and what doesn't by doing it. That experience helped me grow a company from the ground up, leading the sales efforts myself.
I then transitioned into consulting and coaching, where I've spent years obsessing over behavioral psychology and decision-making.
I've built campaigns and funnels for my clients that have generated over $250 million in online sales.
I've distilled everything I've learned into this single playbook. It's the system I wish I had when I was starting out.
— SPECIAL OFFER €170 OFF
By buying right now you're getting now only the LinkedIn Playbook but two other products worth together almost €200.
Here's what's included:
+ LINKEDIN SOCIAL SELLING PLAYBOOK
Usually €49
✅ 1 Playbook – Based on real experience with detailed instructions
✅ 50+ examples of quality LinkedIn profiles, content, and outreach messages to inspire you
✅ 75 pages of human-written, real-life story and results
+ EXTRA MANIPULATION CRASH COURSE
Usually €99
✅ 1 hour – Transform your influence skills in just 60 minutes
✅ 4-step framework – Learn how to utilize choice design to convince without pushing
✅ 5 lessons – Short video-content accompanied by written summaries
✅ 6-stages of decision making – Learn how decisions are really made in digital age
+ EXTRA SALES MEETING GUIDE
Usually €49
✅ 6 lessons – Tactics for preparing, running, and ending a sales meeting.
✅ 80+ scripts – Questions and statements to handle any situation.
✅ 20+ situations – Handle most common hurdles and objections during a call.
✅ Meeting preparation – Look back and see your hard work.
✅ Leading the meeting – A system to never lose a deal
✅ Ending the meeting – How to close a meeting even if you can't close the sale.
